Pilot Realty Team is a military focused real estate group, with over 20 agents. The brand had an initial identity that was muddied, and not directly in line with their vision for the company.
By distilling the best aspects of the company, we were able to create a brand guideline that provided a clear and focused message for communication. Our team also refreshed the company's visual identity, incorporating new colors, fonts, and a redesigned logo. The resulting brand has a modern and tech-driven feel, while also paying homage to the company's military roots. With a balance between technology and people-centric values, our approach has successfully positioned the company as a trusted and dependable partner in their industry.